Nearshore operation

For Tech Companies expanding into Latin America, the decision of where to open its Latin America HQ usually comes down to Brazil or Mexico. These two countries have the biggest economies in the region, so it makes sense to establish their LATAM office in one country and then expand into the rest of the region.

Now in a post-pandemic business environment with a mostly work-from-home workforce, companies in North America began opening a business in Mexico and Canada to extend their Talent Pool and take advantage of lower costs.

We offer two main advantages. The first is that any foreigner is always going to have concerns about moving into a new region, either because of the risks they may face because they are not familiar with the local labor laws or because they do not understand the business culture in that country. We make it easier for them to enter gradually, safe in the knowledge that Everscale is backed by a group that has been supporting companies in this process since the 1980s.

With remote work proliferating, cross-border operations are more critical than ever, especially for tech companies.

The question is, which cross-border capabilities are most vital for tech companies, and are they obtainable without risking agility or resilience?

tech companies often treat cross-border capabilities as a one-time thing, which is always a mistake. By approaching cross-border operations as temporary solutions, tech companies actively let go of the valuable new expertise they’ve gained, relying on staff augmentation services or partnering with foreign competitors.

My professional recommendation is to master cross-border operations and embrace them as a vital part of your business.